CityJet announce termination of Shannon - Paris route

It was almost inevitable when Aer Lingus announced that it it was reinstating the Shannon - Heathrow route that CityJet's days were numbered on the Shannon - Paris route. And today the inevitable happened when the Air France subsidiary announced that as and from October 24 it was terminating it's Shannon - Paris route.
CityJet were seen as the white knight who stepped in when Aer Lingus moved it's Shannon - Heathrow slots to Belfast. The business community on the western seaboard from Kerry to Mayo had lost the vital connectivity to a major European hub that it had enjoyed for 60 years with Aer Lingus. 
The business community grasped the life line with fervor and supported the route which was operated by Air France subsidiary Regional as CityJet did not have sufficient aircraft to allocate the necessary frames to the Shannon route. Anecdotal evidence showed that load factors were high on the Embraer 145 aircraft. 
It had always been the intention that the larger RJ85 aircraft would be used on the route which would also allow an earlier departure from Shannon by basing an aircraft at the Irish airport. 
As the Irish economy dipped into recession the pressure to generate profit on the route grew, exacerbated by the eventual allocation of RJ85 aircraft to the route. When Aer Lingus announced it's U turn on the Heathrow slot any bad will towards Aer Lingus rapidly receded when 'business as usual' was re-established.
CityJet to be fair have taken the view that they would have settled for a break even on the Paris route but load factors in recent times would appear to be well wide of the mark, languishing in the low to mid forties. Chief Executive of CityJet Geoffrey O'Byrne White said that "Unfortunately, the continuing economic downturn, which has hit the Mid West particularly hard in recent months, has led to a steep decline in the route's performance, and we cannot foresee passenger numbers and revenues reaching a break-even level."