Tuesday, September 15, 2009
Ryanair takes 'Yes' campaign to YouTube
Ryanair announced today that it was launching it's vote 'Yes' campaign for the Lisbon Treaty on YouTube. On October 2 next, Irish voters will be voting to approve the Lisbon Treaty and in an effort to target the transient voters and younger more media savvy voters, Ryanair has taken it's campaign onto YouTube. As is to be expected, the airline's chief executive Michael O'Leary pulls no punches when admonishing the opponents of the treaty and the current Irish establishment. Those expecting an announcement that MOL will continue in politics at some point in the future will be disappointed - he firmly quashes any such expectations !
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